Advertising Submission Requirements

Digital Ad Material Submissions*

All digital ads are reviewed for specification requirements.

*Although we make every attempt to identify all errors in supplied files, the publisher shall assume no responsibility for advertiser supplied files which are incomplete or files not adhering to the publisher’s specifications.

Native Digital Files

Native application files in Apple or PC platforms are also accepted. InDesign, Adobe Photoshop, Adobe Illustrator files only. Include all supporting files placed in your page layout, including fonts used in all artwork, images, and logos. It is best to outline all fonts in Adobe Illustrator if possible before placing into page layout program. All artwork must be RGB color mode. If you are using layers to build your ad, please flatten the layers for final file submission.

Note: Materials that require conversion to publisher’s specifications may not appear correctly and AARC cannot be held liable for ads that do not meet our submission guidelines.

Sending Files Electronically

Contact advertising@aarc.org. It is recommended that you use a compression utility (such as Stuffit Deluxe) to compress all print files into one folder for email.

Emailing Your Files

Electronic ad submissions must include the following information when emailed:

Name of advertiser
Publication title
Issue date
Contact person handling the submission
Contact phone and/or email address

Print Ad Materials Submissions*

All print ads are reviewed for specification requirements.

PDF Digital Files

Digital data is required for ad submission, presented in PDF format. AARC cannot be held liable for any errors, omissions or art alterations that may occur. Only one ad per PDF file.

PDF/X1a Format — This is the preferred format of file submission. Careful attention must be paid to the proper creation of PDF/X1a files to ensure that they will reproduce correctly.
All high-resolution images and fonts must be included when the PDF/X1a file is saved. Only use Type 1 Fonts — no TrueType Fonts or Font Substitutions.
Print Advertising: images must be set to U.S. Web Coated (SWOP)v2 (CMYK or Grayscale), Image should be in TIFF format between 266 and 300 dpi. No RGB or JPEG images. Do not nest EPS or TIFF files into other EPS or TIFF files. All required image trapping must be included in the files if desired by the advertiser.

Native Digital Files

Native application files in Apple or PC platforms are also accepted. InDesign, Adobe Photoshop, Adobe Illustrator files only. Include all supporting files placed in your page layout, including fonts used in all artwork, images, and logos. It is best to outline all fonts in Adobe Illustrator if possible before placing into page layout program. All artwork must be CMYK color mode. TIFF image format preferred. All elements should be placed in file at 100%, no scaling. If you are using layers to build your ad, please flatten the layers before creating your PDF to be sure that it processes correctly for printing.

Note: Materials that require conversion to publisher’s specifications may not appear correctly and AARC cannot be held liable for ads that do not meet our submission guidelines.

Sending Files Electronically

Contact advertising@aarc.org. It is recommended that you use a compression utility (such as Stuffit Deluxe) to compress all print files into one folder for email.